ALL IN THE FAMILY
Our story began in 1963 with our patriarch, Robert W. Brunell. As a 21 year old, Robert began at Lee Auto Sales driving tow trucks part-time, and became manager within the next 10 years, for the Lee Ford towing business.
In 1984, Robert and his wife purchased Lee Ford and transformed it to the towing and repair business you know today.
Over the past 34 years we’ve gained talent to better service our customers while continuing advances in technology. In 1994, we moved from our original location to our current home at 35 Run Way in Lee, Massachusetts. In 2008, Robert retired as the President of R.W.s Inc. and passed the reins to his son, Bill and daughter-in-law, Becky.
R.W.s continues to grow; currently with full-time technicians, full-time drivers and administrative staff members. We dedicate ourselves to bringing the very best experience to not only Western Mass residents, but also those that count on us in their travels.
Thank you to all our customers – past, present and future.
Robert W. Brunell and Barbara Brunell
(Pa and Mema)
Celebrating the day they bought the new shop.
William “Bill” Brunell
As the second Brunell to run R.W.s and President since 2008, Bill prides himself in helping people when they need it most. He has passion for his hometown of Lee; a fourth-generation fireman and proud supporter of the Lee High sports teams.
Wife, co-owner and Office Manager, Becky oversees customer service, dispatching, and most importantly, keeping Bill in line.
Daughter and 3rd generation Brunell, Kelsey is a graduate of Westfield College, and works alongside her family to help oversee customer service, dispatching, state inspections and marketing efforts.
Son and 3rd generation Brunell, Jake is a graduate of SUNY Delhi and holds a degree in Automotive Technology, holding a CDL and state inspection licenses. He is currently broadening his automotive knowledge by studying diesel engines at Universal Technical Institute (UTI) Norwood.
Scott wears many hats. Not only does he schedule appointments and order parts for our shop, Scott is our secret weapon for making sure that service appointments run smoothly and efficiently.
Gunnar rides shotgun to Kelsey and essentially is the most serious of the family. He chases his tail and ensures everyone knows he’s the boss of this outfit.
The best of us comes from our family, friends and community. These moments, capsules of our life with our two matriarchs continue to remind us just how life is rich. Thank you for trusting your family with us.